How to Set Realistic SEO Goals for a Small Business?

In my practice as an SEO freelancer I often meet clients who have just created their website and now they only want one thing: to get ranked on the first page of Google. For these people, success is defined by “being on the first page” full stop. In my job I often have to explain that while being […]

The Top 5 Keyword Research Tools Every SEO Must Use

Keyword research is the foundation of almost every successful digital marketing campaign. No matter if you prepare an SEO, PPC, or content marketing campaign you need to start with one thing – keyword research. And no matter if you work as an SEO consultant, PPC expert, or Content marketer, you need to master the keyword […]

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