SEO Audits That Uncover Hidden Issues
What's Included in My SEO Audit
Technical SEO Audit
- Core Web Vitals Review
- Page Speed Analysis
- HTTP Errors
- 404 & Broken Links
- Internal Linking Review
- Sitemap.xml & Robots.txt Review
- Mobile Responsiveness Check
On-Page SEO Audit
- Meta Tags Review
- H1 & Heading tags Review
- URL Structure Analysis
- Language Tag Accuracy
- Content Hierarchy Review
- Page Structure Review
Off-Page SEO Audit
- Domain Authority Analysis
- Referring Domains Review
- Top Backlinks Analysis
- Most Linked Pages
- Anchor Text Review
- Do-follow vs. No-follow Review
- Toxic Backlinks Detection
Content & Keyword Audit
- Duplicate Review
- Thin Content Analysis
- Website Tree Structure
- Content Depth Analysis
- Keyword Gap Analysis
- SERP Visibility Review
Competitor Analysis
- Competitors' Traffic Analysis
- Competitors’ Keywords
- Competitors' Domain Authority
- Backlink Profile Comparison
- Content Gap Identification
- Market Positioning
Expert Consultation
- Senior Consultant Dedicated Support
- No AI or Automated Tools
- Tailored to Your Market & Goals
- Bi-weekly Progress Reviews
- Quarterly Strategy Sessions
- Direct Communication Channel
What Your SEO Audit Looks Like





Get Your Free Website Assessment
Discover what’s holding your website back from ranking higher and converting more visitors. My comprehensive and free assessment covers SEO, performance, and conversion rate optimization. You’ll receive a short, actionable summary of the top SEO & conversion blockers.
Initial SEO Analysis
On-page SEO grade, keyword rankings, and backlinks
Performance Review
Core Web Vitals, page speed, and technical issues
CRO & UX Insights
Conversion optimization opportunities and user experience gaps
100% free. No strings attached.
Manual Audits by a Real Expert
Your SEO audit is performed manually by an experienced consultant with 14+ years of expertise – not by AI or automated tools. Every finding is thoroughly analyzed, and every recommendation is tailored to your specific market, industry, and goals.
- Personalized SEO strategy based on your goals
- Regular progress reviews and strategy adjustments
- Direct communication with your dedicated consultant
- Transparent reporting and clear ROI tracking
- Proactive optimization and opportunity identification
Benefits of an SEO Audit
Uncover Technical Issues
An SEO audit helps you uncover technical issues that may that may prevent search engines from properly crawling, indexing, or ranking your pages.
Improve Visibility
Learn exactly where your site stands on search engines, and what’s holding you back from ranking higher on Google & Baidu
Unlock Quick Wins
An SEO audit reveals quick technical and on-page improvements (like metadata and internal linking fixes) that can deliver fast, meaningful ranking gains.
Benchmark Against Competitors
Understand where you stand compared to your top competitors. The audit provides insights into their keyword strategies, content performance, and backlink strength.
Evaluate Backlink Profile
Your backlinks play a crucial role in SEO success. The audit evaluates your existing link profile, identifies toxic or low-quality links, and finds opportunities to strengthen your domain authority.
Build a Roadmap for Growth
Your backlinks play a crucial role in SEO success. The audit evaluates your existing link profile, identifies toxic or low-quality links, and finds opportunities to strengthen your domain authority.
SEO Audit FAQs
Why it's important to conduct an SEO Audit?
The first stage of each Search Engine Optimization project is to conduct a full SEO audit of the website. The goal of the SEO Audit is to determine what needs to be done, what actions need to be taken and why they are important.
How long does it take to perform an SEO Audit?
The audit of a small website takes around 3-4 workdays, but to analyze a big website, with several language versions it may take as much as 3-4 weeks.
How does an SEO audit looks like?
There’s no a specific template that every SEO expert should follow while performing a website audit. The exact deliverables that you’ll get depend solemnly on the person who is performing the audit. Most often the delivarebles are PDF reports, crawled pages Excel tables, Keyword research files.
How much does an SEO Audit cost?
Every website is different, so it’s impossible to give a one-size-fits-all price. The exact price of an SEO audit vary depending on:
- the size of the website,
- the number of different analysis that will be included (Basic or Pro Audit Plan),
- the number of consulting hours included.
When should you do an SEO Audit?
You should run an SEO audit at the start of any new project. This ensures that your new or modified website is performing as expected.
Think of running an SEO audit after every big website update.
How often you should do an SEO Audit?
It’s also very important to regularly audit your website. The bigger the website, the more regular the auditing should be. My recommendations are:
- Websites that rarely publish/update content or new products – At least once every 6 months
- Websites that occasionally publish/update content or new products – At least once every 6 months
- Websites that often publish/update content or new products – At least once every month
What if I need help implementing the recommendations?
Don’t worry. I can help you implement all the changes suggested in the report. From SEO content creation to technical SEO, me and my team can assist you on each step of the project.
What types of issues can an SEO Audit uncover?
An SEO Audit can reveal technical issues, such as slow site speed, broken links, duplicate content, and missing metadata. It also identifies indexation and crawlability issues, such as pages not being indexed by search engines, blocked resources, incorrect robots.txt or sitemap configurations, and crawl errors. Fixing these ensures that Google and Baidu can properly discover, read, and rank your web pages.
Do your SEO Audits cover both Google and Baidu?
I typically offer separate SEO Audits for Google and Baidu because the tools and ranking factors differ between the two search engines. While Google-focused audits assess visibility using international SEO tools, Baidu requires specialized Chinese tools and methods to analyze indexation, crawlability, and keyword performance. For businesses in Hong Kong and Mainland China, I tailor the audit to ensure accurate insights and practical recommendations for each market.
Can an SEO Audit improve my website’s user experience (UX)?
Absolutely. Many SEO Audit recommendations – like improving site navigation, mobile responsiveness, and page speed – directly enhance user experience, which in turn boosts conversions and engagement. In addition, I also offer conversion Rate Optimization (CRO) analyses as a separate service, using heatmaps, session recordings, and conversion analytics to identify user behavior patterns and optimize your website for higher lead generation and sales.
Is an SEO Audit necessary before starting monthly SEO services?
Yes. An SEO Audit is the foundation of any effective SEO campaign. It identifies your website’s current strengths and weaknesses, allowing us to create a customized monthly SEO strategy for sustainable growth.
Will an SEO Audit affect my current website performance?
The audit itself will not affect your website performance. Instead, it provides a clear roadmap of actions. Once implemented, the recommended changes can significantly improve visibility, rankings, and traffic.
Do you provide a report after the SEO Audit?
Yes. I deliver a detailed SEO Audit report outlining all identified issues, opportunities, and prioritized action steps. The report is designed to be clear, actionable, and tailored to your business goals.
Why is an SEO Audit important for businesses in Hong Kong?
Hong Kong is a highly competitive market where companies often need visibility on both Google for international customers and Baidu for Mainland Chinese audiences. An SEO Audit tailored for Hong Kong businesses identifies local SEO opportunities, bilingual content gaps (English & Chinese), and technical issues that may prevent your website from ranking well in both markets. This dual focus helps businesses attract more qualified leads locally and across the region.




